The Business RoundUp with Melissa Bill

Life Insurance, Fintech's Next Frontier: Insights from Economist Dr. Robert Murphy

Join as we dive into Fintech with infineo's Chief Economist, Dr. Robert Murphy, who discusses the intersection of life insurance and blockchain technology, particularly through his work at infineo. He explains how tokenization can modernize the insurance industry by increasing transparency, efficiency, and liquidity. The discussion also covers:
The benefits of whole life insurance as a stable asset class.
The challenges of traditional finance, and the implications of the Genius Act on stable coins and blockchain regulation.
How whole life insurance has outperformed other asset classes on a risk-adjusted basis.
How tokenization can eliminate unnecessary middle steps in financial transactions.
How the Genius Act aims to regulate stable coins and ensure their backing by liquid assets.
How the convergence of blockchain and traditional finance is becoming more pronounced.
Don't miss this insightful conversation on the future of Fintech. Subscribe, follow and comment for updates on upcoming episodes.

Mom's Embracing the Gig Economy: Interview with State & Tell PR Founders

In this episode of the Business Roundup, Melissa Bill interviews Nora Bryant & Lauren Guess, partners at State & Tell PR Agency. They discuss the impact of the COVID-19 pandemic on work culture, the importance of flexibility for working parents, and their personal journeys in founding their agency. The conversation highlights the challenges women face in the workforce, plus the following:
The significance of community support for small businesses, and the growing gig economy.
Networking played a vital role in starting State & Tell.
How women often underestimate their capabilities in business.
Why community support is essential for small businesses.
The gig economy is growing, offering new opportunities.
State & Tell focuses on affordable PR for local businesses.
Insights on the services offered by State Intel and their future goals for expansion.
Don't miss this episode to learn how State & Tell is helping to shape their community's business landscape! Subscribe and like for more episodes like this one.
 

Operation World Without Cancer: Interview with Founder John A. Richardson, Jr.

In this eye-opening interview, we speak with John A. Richardson Jr. who discusses the important work he's doing with Operation World Without Cancer, and his personal journey aimed at spreading the word on the health benefits of the apricot seed, bringing awareness to the health benefits of Vitamin B17, a key component found in these seeds.
Richardson provides insight into:
His drive to carry forward the legacies of both his father and G. Edward Griffin, John is the Chief Visionary Officer of Operation World Without Cancer, a humanitarian global marketing effort to create widespread understanding of all natural, organic, metabolic, God-given solutions to cancer.
The importance of promoting alternative health solutions and educating the public about the potential benefits of Vitamin B17. 
The MAHA movement and global changes he's seeing in the holistic and preventative healthcare industry.
Don't miss this thought-provoking conversation!

Shaping the Future for Childcare Workers Across the US: Interview with HTX Nannies

Join us for a behind the scenes look at life in childcare with HTX Nannies, a group formed in Houston, Texas. Ms. Keiwanna "Keke" Roberson and Ms. Rachael Lubin, co-founders of HTX Nannies, discuss how the professional community got started, and the groups past, current and future initiatives including:
How Keke, Rachael, and co-founder Mariana decide to formalize the group, HTX Nannies, to make it easily accessible to nannies without a support system.
HTX Nannies - Houston's Leading Nanny Support Group - In 2022, the group becomes a non-profit entity through the State of Texas, only raising money to put on events and help nannies.
HTX Nannies hosts monthly event for both nannies alone, and nannies with the children in their care.
HTX signature event is a monthly Nanny Breakfast, the 2nd Tuesday of each month.
In 2023, HTX Nannies hosts Houston's first nanny-specific training event in over a decade "International Nanny Training Day". Plans are underway for the 2026 Houston Nanny Training Day next April!
HTX Nannies completed Houston's first ever Nanny Wage Survey, and published the results; they did a smaller follow-up study in 2025 - www.tinyurl.com/hnws24 & www.tinyurl.com/hnws25
In 2025, at the encouragement of HTX Nannies, Governor Greg Abbott gave an Official Recognition to all Texas nannies for their "integral role in creating caring environment for children of all ages"
Don't miss this episode for an inside look at how one group is shaping the future for nannies across the US.

The Power of Experiential Marketing: Insights from Ray Sheehan

Join us for a behind the scenes look into the success behind experiential marketing with Ray Sheehan, Founder of Old City Media. The North American event production and experiential marketing agency has successfully helped numerous brands build their name. Key points for this interview:
How using Experiential Marketing can build a strong brand identity
Immersive Experiences: How to create memorable, hands-on events that emotionally connect customers with your brand.
Why authentic storytelling important.
How to use real-life scenarios to showcase brand values and build trust.
The importance of interactive engagement: Encouraging active participation through workshops, pop-ups, or sensory activations.
How to tailor experiences to target audiences for deeper resonance and loyalty.
The Business RoundUp is show that catches up with the movers and shakers in various business industries. Subscribe and follow for updates on new episodes coming up!

Organizational Impact Strategies to Spurn Growth: Interview with Wendy Lipton-Dibnor

In this conversation, Wendy Lipton-Dibner shares her journey from aspiring Broadway star to organizational impact strategist. She discusses the importance of focusing on real-world impact rather than just financial metrics in business. Wendy introduces her innovative technology designed to engage employees and customers in measuring their impact, and she highlights insights from her book, 'What Matters Matters Most,' which emphasizes the significance of understanding the ripple effects of products and services on people's lives. Key takeaways include:
How putting an emphasize on impact rather than just financial metrics can allow businesses to see greater growth.
Engagement of employees and customers is crucial for organizational growth.
How her organizational impact strategy includes over 200 formulas to measure real-world impact.
The book 'What Matters Matters Most' provides insights into building engagement and loyalty.
Why real-world impact can change lives across multiple areas, not just financially.
Subscribe and listen for updates on more interview like this one and to be included in our weekly newsletter, which includes expert tips on business strategies ranging from PR initiates to operations.
 
 

Binge Listening: Pocket FM Drives Future of Audio Entertainment

In this conversation, Anurag Sharma, Chief Financial Officer of Pocket FM, discusses his journey in the finance sector and the innovative approach of Pocket FM in the audio entertainment industry. He explains how Pocket FM is revolutionizing storytelling through audio formats, plus:
How Pocket FM is creating engaging content that caters to various consumer needs. 
The impressive growth metrics of Pocket FM in just a short period of time.
The role of AI in enhancing storytelling, and the future goals for the platform.
How the future of audio entertainment revolves around binge listening.
Join us for this fun episode and explore the expanding world of audio entertainment. Make sure to listen and subscribe for early access to new episodes.

Building Brand Strategies: Kevin Perlmutter on Sparking Customer Loyalty

Join us as we take a dive into the world of marketing with Kevin Perlmutter, chief brand strategist, Founder of Limbic Brand Evolution and author, who discusses the evolution of brand strategy, from traditional methods to a more behavioral science-based approach.
Perlmutter emphasizes the importance of understanding customer emotions and motivations to create meaningful connections with brands, plus discusses:
The impact of AI on customer experiences and the necessity for brands to evolve continuously to meet customer needs.
Why traditional brand strategy is broken and needs to evolve.
Why understanding customer emotions is crucial for brand success.
How people often care more about how brands make them feel than the products themselves.
How your customer insights should drive brand strategy and messaging.
Why brands should prioritize understanding customer frustrations and motivations.
Don't miss this episode and learn why it's never too late to build brand loyalty and start learning about your customers.
Listen and follow for updates on new episodes!